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人口200人を切った縄文時代からの山奥地域・石徹白にて、集落の形を未来に残すための宿『助七』をオープン

Opened "Sukeshichi" — an inn preserving the village structure for the future — in Itoshiro, a secluded mountain community inhabited since the Jomon period, where the population has fallen below 200.

[プレスリリース] 書籍『石徹白洋品店物語〜地域の宝を掘り起こす小さなビジネス〜』を出版

[Press Release] Publication of "Shitara Garment Store Story: A Small Business Unearthing Regional Treasures"

[プレスリリース]石徹白洋品店、新たな挑戦古民家をリノベーションした宿「助七」プロジェクト始動～石徹白の伝統的な暮らしと食文化を体験できる宿を目指して～

[Press Release] Itoshiro Hosiery Store Embarks on New Challenge: "Sukeshichi" Guesthouse Project Begins, Renovating an Old Folk House - Aiming to Provide a Guesthouse Where Guests Can Experience Itoshiro's Traditional Lifestyle and Food Culture

[PressRelease]日本の民藝に特化した英国史上最大の展示会”Art Without Heroes Mingei”にて石徹白洋品店が「たつけ」の裁断のデモンストレーションを披露

[PressRelease]Itoshiro Hinaya to Demonstrate "Tatsuke" Cutting at "Art Without Heroes: Mingei," the UK's Largest Exhibition Dedicated to Japanese Folk Crafts

[Press Release]日本古来の服の知恵と心を纏う 2024年の石徹白洋品店のギャラリー企画未来を拓く民衣　〜渋澤民俗学から学んだこと〜

[Press Release] Wearing the wisdom and spirit of traditional Japanese clothing: A gallery project by Itoshiro Clothing Store in 2024: Folk clothing that paves the way for the future - What we've learned from Shibusawa folklore

[Press Release] 日本の民藝に特化した英国史上最大の展示会”Art Without Heroes Mingei”に石徹白洋品店の展示が決定

[Press Release] Itoshiro Clothing Store to exhibit at "Art Without Heroes Mingei", the UK's largest ever exhibition dedicated to Japanese folk art

「婦人の友」webにて連載がスタートしました

The series has started on the "Fujin no Tomo" web site.

[PressRelease] 人口約200人の白山の麓にある集落で営む石徹白洋品店、今年も藍染のシーズンが到来。恒例の見学会も随時受付中。

[Press Release] Indigo dyeing season has arrived again at Itoshiro Clothing Store, located in a village at the foot of Mt. Hakusan with a population of about 200. We are currently accepting reservations for our traditional tours.